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Sales Development Representative

High Point, NC 27263

Employment Type: Permanent Industry: Inside Sales Rep Job Number: 3702528 Pay Rate: $18.00 - $25.00

Job Description

Sales Development Representative
Position SummaryWe are seeking a highly motivated Inside Sales Support Assistant to join our growing team. This role is primarily focused on cold calling potential clients using our CRM system, while also supporting the external sales team, dealer network, and warehouse operations. The ideal candidate is confident on the phone, organized, and passionate about driving sales growth through proactive outreach and exceptional support.
Key ResponsibilitiesCustomer Engagement & Outreach
  • Act as the primary point of contact for inbound sales inquiries, customer requests and callbacks.
  • Conduct a high volume of outbound calls daily using a CRM to introduce products, qualify prospects, and identify decision-makers.
  • Build rapport and maintain relationships with potential customers through effective communication and follow-up.
  • Professionally handle client objections and set up appointments or demos for the sales team.
  • Monitor and respond to calls on the company cell phone, including after-hours calls as needed.

Product Knowledge & Consultation
  • Provide accurate, technical product information and recommendations to customers.
  • Educate customers and internal teams on product features, benefits, and applications.
  • Stay current on product portfolio and key industry trends.
  • Support product demonstrations, webinars, and training sessions as needed.

Support & Reporting
  • Collaborate with sales and marketing to improve scripts and outreach strategies
  • Share feedback and insights from calls to help refine lead targeting and messaging
  • Recommend process improvements based on observed trends, objections or customer behaviors.
Qualifications & ExperienceEducation:
  • High school diploma or equivalent required
  • Associate or Bachelor’s degree in Business, Sales, or a related field preferred
Experience:
  • 1+ years in customer service, administrative support, or inside sales —preferably in a technical, construction, or industrial sales environment.
Technical Knowledge (Preferred but not required):
  • Familiarity with construction equipment, hydraulic systems, or heavy machinery
Skills Needed:
  • Strong verbal communication and relationship-building skills
  • Proficient in MS Office, CRM and communication platforms
  • Active listening and objection-handling abilities
  • Ability to explain product value clearly and effectively
  • Excellent customer service mindset
  • Self-motivated and able to work both independently and within a team
  • Proficiency with Microsoft Office and CRM/ERP systems
  • Strong organizational, follow-up, and problem-solving skills
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About High Point, NC

Ready to embark on a new career adventure in the vibrant and growing area surrounding High Point, North Carolina? This charming region, known as part of the Piedmont Triad, beckons with its unique blend of southern hospitality and bustling city life. High Point's proximity to the majestic Blue Ridge Mountains and stunning North Carolina beaches offers the perfect balance for outdoor enthusiasts, while its bustling downtown showcases an array of art galleries, theaters, and culinary delights like Lexington-style barbecue. Embrace the thriving job market, soak up the rich culture, and consider making High Point your next career destination. Browse our job opportunities today and discover why this region is the perfect place to grow personally and professionally.